SEO INFO

Web Design Tips for SEO

December 16th, 2007 at 10:02am |

Include your logo in all pages. Position it at the top left or each page.
Complement your logo with a tagline or catchy sentence that summarizes your business purpose. For example “Always low prices” is the tagline for Wal-Mart.
Create a favicon. A favicon is that small graphic that appears next to the URL in the address bar.
Have a consistent look and feel in all your pages. Use a color scheme and layout that are clearly recognized across your site.
Have an About Us section, that includes all relevant information about you and your business.
Include a copyright statement at the bottom of each page.

Design your pages to load in less than 10 seconds (50Kb maximum size, including pictures).
Group your navigational options in relevant categories.
Use common names for your menu options: Home, About Us, Contact Us, Help, Products. Avoid “clever” or “trendy” alternatives.
If your site uses Flash, provide also an HTML version for users who prefer a less fancy, faster site.
Provide simple text navigation links at the bottom of long pages, so users don’t need to scroll back up.
Link your logo to your homepage, except in the homepage itself. Put a link to your homepage on all your internal pages.
Display a “breadcrumb trail”; it is basically the path from the homepage to the page where you are. A breadcrumb trail looks like this: Home > Section > Sub-Section > Page, and it greatly facilitates navigation.
If your site is too big, provide Search capabilities. Include a search box in the upper right corner of your homepage, and a link to a Search page from your interior pages. Freefind ( http://www.freefind.com ) offers you a free and powerful search engine for your site.
Set your search box to search your site, not to search the web.
Create a custom error page that displays a simple site map with links to the main sections of your site. That way, you will not lose visitors that have followed a bad link to your site or who have misspelled your URL.